The logo consists of "CG" (gorgonzola consortium), in lowercase italic with the word GORGONZOLA in bold below. This trademark is simple and instantly recognisable, with loads of little CG’s printed on the cheese’s aluminium wrapper. The trademark is placed on both flat surfaces of the cheese wheels, but the purchaser has the guarantee of authenticity of the printed logo on the background of the foil wrapper, a trademark that is also printed on the packaged portions and that is only granted to companies that the Consortium has authorised.